# GEO

> Optimizing content so AI-powered answers include you, describe you accurately, and recommend you for the right moments.

- Category: AI-Native Product
- Stage: Established
- Also called: Generative engine optimization, AEO, Answer engine optimization, LLMO
- Canonical: https://www.joelcsaji.com/ai-dictionary/geo

## Plain English

SEO for the age of answers: write so a model quotes you, not just so a results page ranks you.

## Example

Restructuring a post so each section opens with a self-contained, quotable answer paragraph, then checking Search Console's AI features report for citations.

## Why it matters

Traffic is shifting from ranked links to cited passages; Google now publishes GEO guidance and treats it as part of search optimization - including which tricks it ignores.

## Related

- [AI Search](https://www.joelcsaji.com/ai-dictionary/ai-search)
- [Generative AI](https://www.joelcsaji.com/ai-dictionary/generative-ai)
- [Agentic Web](https://www.joelcsaji.com/ai-dictionary/agentic-web)

## Sources

- [Google Search Central: AI Optimization Guide](https://developers.google.com/search/docs/fundamentals/ai-optimization-guide)