Product & interface
Turn fuzzy goals into flows people understand on the first pass.
- Product discovery and scope framing
- Interaction design and design systems
- Accessible, responsive UI implementation
- Design-engineering handoff without drift
About
Software engineer and AI engineer in Toronto. I design, build, and run web products end to end, as a full-time engineer or a consultant on a focused build.
Background
I'm Joel, a software engineer in Toronto. For 5+ years I've taken web products from first sketch to production: framing the scope, designing the interface, building the stack, and running what ships.
I've done it end to end with my own products (Church Grid, Moment Gallery, Waveform Apps), so I've owned everything the job actually includes: data model, auth, payments, email, performance, and support.
Whether I'm joining an engineering team or consulting on a build, the deal is the same: calm, considered software that ships, and keeps shipping after launch.
Toronto, Canada
5+ years shipping web products
Software eng · AI eng · Consulting
What you get
Turn fuzzy goals into flows people understand on the first pass.
Production software with architecture that stays boring to maintain.
Useful AI with clear trust boundaries, not demoware on top.
Stack